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This event will feature various case studies on companies who are using the Internet to build their brand including:
Sean Murphy started Murphys Ice Cream with his brother Kieran, in Dingle, Co. Kerry in 2000, with the goal of making the best ice cream in the world. They now have 2 shops in Dingle and Killarney and have won awards and accolades and are shortlisted for the Irish Blog Awards in the Food & Drink Category for their blog www.icecreamireland.com

Camille O’Flanagan is the Marketing Director with Barry’s Tea and has been with the company for the last 15 years. Founded in Cork in 1901, Barry’s Tea has a long established reputation and heritage as Ireland’s leading tea blender, focusing on high quality blends, allowing the brand stand the test of time. Barry’s Tea has also developed a strong speciality teas range with herbal, fruit and green blends growing in popularity. www.barrystea.ie
Jane McDaid is Managing Director of Thinkhouse, specialists in youth communications. Thinkhouse has been connecting brands with youth audiences since 2001 and represents some of the biggest Irish and International lifestyle brands including Barry’s Tea; Corona; Deep RiverRock (Coca-Cola Bottler’s Ireland) and Ben & Jerry’s (Unilever). Jane is a frequent contributor to broadcast and print media on new communication developments and trends. www.thinkhousepr.com
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