Theme: Branding Sink or Swim – Evolving Brands in Challenging Times
Date: Tuesday, 10 February 2009
Venue: Fallon & Byrne, Dublin 2
The event will be based on a discussion panel format. The panel, along with a facilitator, will provide 4 different perspectives on how they see branding evolving, including:
- Industry
- Media Agency
- Consumer behaviour
- Retail
Marc Coleman will act as the facilitator. Marc is currently Economics Editor of Newstalk 106 and Economics & politics columnist with Sunday Independent. He has written the book ‘The Best is Yet to Come’ and lectures on economics on the MBA programme of Michael Smurfit Graduate Business school.