Making a World of Difference - Statement of Strategy 2016 to 2018

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Making a World of Difference - Statement of Strategy 2016 to 2018

Mission Statement

"To drive, through market insight, and, in partnership with industry, the commercial success of a world-class food, drink and horticulture industry."

Strategic Objectives

    Statement of Strategy2016 - 2018
  • To actively contribute to the success and development of the Irish food, drink and horticulture industry.
  • To enhance the reputation, based on the principles of sustainable development, of Irish food, drink and horticulture, among consumer and trade buyers in the marketplace.
  • To be the authoritative source of strategic insight linking market opportunities to industry.
  • To lead a collaborative approach with the key agencies involved in serving Irish food, drink and horticulture.
  • To pursue emerging opportunities and actively respond to significant market issues that affect industry.
  •  To deliver value-for-money with expenditure.


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Difear an Domhain a Dhéanam: Ráiteas Straitéise 2016

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Making a World of Difference: Statement of Strategy 2016

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