Market entry, sales and activation

Connect with buyers and grow your businesss
Our market entry, sales and activation services help businesses identify new opportunities, connect with buyers and grow sales in domestic and international markets. Through market insights, customer development supports, category management expertise, export guidance and commercial capability building, we help clients move from planning and preparation to real market engagement and growth.
Not every service is available to every business. My Bord Bia tailors services, resources and opportunities to your sector, eligibility and growth stage, helping you focus on what is most relevant to your needs.
Our range of Market Entry services
Our market entry, sales and activation services help businesses identify new opportunities, connect with buyers and grow sales in domestic and international markets. Through market insights, customer development supports, export expertise and commercial capability building, we help clients move from planning and preparation to real market engagement and growth.Store audits & menu tracking
Test your competition
Buyer matchmaking & fit
Buyer introduction support
Export market visit
Business development in export markets
Meet the Maker
Networking opportunities
Maximise tradeshow impact
Grow with Customers: Negotiation Training Workshop
Using category and customer data to grow sales
Accelerated Export Growth Programme
Digital Channels Workshop
1:1 Digital Channels Development
Communications Plan for Export Market Launches
Grow with Customers: Best Practice Customer Management Support
Digitally Enabled Category Management
1:1 Digital Presence and Reach Audit
Trading Outside the EU
Getting Products to Export Markets
Amenity Export Programme

Ready to explore new opportunities?
Find full details and eligibility criteria for our Market Entry services on My Bord Bia.
Explore other service areas
Browse our other service areas to learn more. Through My Bord Bia, you'll see only the services and opportunities relevant to your business and can express your interest directly through the platform.




