Our mission is to drive through market insight and, in partnership with industry, the commercial success of a world class Irish food, drink and horticulture industry.
The role of Bord Bia, the Irish Food Board, is to act as a link between Irish food, drink and horticulture suppliers and existing and potential customers throughout the world. Our objective is to develop markets for Irish suppliers and to bring the taste of Irish food to more tables world-wide.
With its headquarters in Dublin, Bord Bia has a network of overseas offices in Amsterdam, Dusseldorf, London, Madrid, Milan, Moscow, New York, Paris, Shanghai and Stockholm.
1 December 1994: Bord Bia/Irish Food Board was established by an act of the Irish parliament (the Dáil). It brought together the former CBF (Córas Beostoic agus Feola - the Irish Meat and Livestock Board) and the food promotion activities of An Bord Tráchtála/the Irish Trade Board, now part of Enterprise Ireland.
1 July 2004: Responsibility for the development of the horticultural industry in Ireland, which rested with the former Bord Glas, was integrated into Bord Bia.
1 June 2009: The responsibility for seafood promotion in domestic and international markets was transferred from BIM (Bord Iascaigh Mhara) to Bord Bia.
Our 2019-2021 statement of strategy is a living planning tool that will inform our internal organisation over the next three years, as well as a beacon of hope to the outside world. The strategy outlines a new set of values in order to support all elements of industry.