Amsterdam Market Study Visit 2022
We are pleased to announce the return of MSV’s, with Bord Bia planning to undertake a market study visit to Amsterdam in January 2022.
The purpose and objective of this Market Study Visit is two-fold:
Foodservice Safari (Day 1): which will focus on the OOH (out of home) offering. We will create an itinerary where we will visit the major wholesalers, QSR and food-to-go foodservice operators in Amsterdam where we can observe the culture, trends, brands, products and consumers who all play in this arena.
HORECAVA Trade show visit (Day 2): Horecava trade show is the meeting place for professionals in the foodservice and hospitality industry. After hosting a digital show in 2021 due to the health risks associated with the COVID-19 pandemic, Horecava 2022 will bring together 75,000 industry members to set a successful start to the upcoming season.
Link: https://www.horecava.nl/ to find out more! (you need to open this in chrome to translate to English)
This Bord Bia MSV to Amsterdam will be taking place on January 10th and 11th, with a registration cost of €75.00 per attendee.
Bord Bia will provide further details on accommodation and coordinate a full itinerary for the clients that register to go.
*NOTE* Bord Bia do not cover the costs of flights and accommodation, this falls under the remit of the client company.
Bord Bia do not cover the entrance fee to the tradeshow.