Insightful Articles

Articles on this page are written by Bord Bia staff to highlight activity and developments relevant to our clients. These can be linked with new insight, market access or activation or any of the other initiatives from Bord Bia as well as developments in the market that clients need to know about.

23 March 2023

PLMA 2023: Trends and Opportunities for Private Label in Europe

Europe is a dynamic and highly active market for Private Label (PL) and as a result of the cost of living crisis, European PL is gaining significant momentum. As shoppers’ needs grow and diversify, PL is no longer a basic alternative to brands but instead showcases traits such as quality, innovation, health and sustainability.

16 March 2023

5 Must Reads to help you win in the Drinks Category

Below we have identified some key reports from our library collection that can help you understand consumer attitudes, the growth of low-alcohol, and the state of ecommerce, among other trends.

6 March 2023

3 Key Trends to Watch out for in UK Foodservice

The UK eating out market was estimated at a value of £95.2 billion in 2022 (Lumina Intelligence, 2022). The channel experienced a significant bounce back last year following two years of Covid-19 related restrictions. Looking ahead, foodservice will be challenged by the cost of living crisis and consumers cutting back on their frequency of dining out. The opportunity remains significant

23 February 2023

Irish beef is back in China! But how does the Chinese market look now?

January 5th, 2023 marked the end of a two and a half year suspension on Irish beef exports to the Chinese market. There have been significant changes in the world and in China’s beef market during our time of suspension, this article will give you a clearer picture on what it’s like on the ground here and where the opportunities are for Irish beef in this hugely valuable market.

17 February 2023

Fast Food in France is booming. How can Irish producers get on board?

France is a nation renowned for its culinary excellence and eating traditions. The toque-adorned chefs still exist and the appetite for Michelin starred cuisine remains strong. However, in recent years the explosion of France’s Quick Service Restaurants (QSR) or fast food channel has elevated France to one of the fastest growing markets for fast food.

10 February 2023

How to influence the “Price is Right” decision

This article will take a look at how consumers respond to price reductions and/or price increases, how this behavior can differ when consumers have a greater knowledge of a product’s pricing history and consequently the implications this has for Irish food businesses selling to consumers.

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