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Think Digital TikTok Programme

Virtual and Bord Bia Global Hub
Wednesday 18th Oct 2023 - Thursday 16th Nov 2023 09:30 - 13:00
Registration Open
Event is free of charge.

Think Digital TikTok Programme

Short form videos and content creation have become a non-negotiable for brand owners to connect with their audience. Despite TikTok's 2.25 million active users across Ireland alone, many Irish food and drink brands are still missing out on its powerful potential. Think Digital's TikTok programme is your gateway to harnessing TikTok as a competitive advantage, and supercharging your content creation strategy across all platforms.

What's on offer?

Four targeted workshops (3 virtual, 1 in-person) in partnership with two leading agencies, Fearless Media and Social Directions Agency, to guide your company's development and execution of your TikTok strategy.

Session 1 (virtual) October 18th: Setting up your TikTok Account & developing your TikTok strategy, 10am - 11:30am

Session 2 (virtual) October 25th: Creating your first TikTok & developing a content plan, 10am - 11:15am

Session 3 (virtual) November 6th: Trends & FoodTok, 10am - 11:15am

Session 4 (in-person*) November 16th: Content Development & Editing Technique, 9:30am - 1pm

*In-person session will be taking place in the Bord Bia Global Hub.

What are the benefits?

  • Developing productivity skills focused on streamlining your video production process, content creation calendars and trend searching.
  • 1-1 meetings following each session to address your unique questions and provide further analysis on your content strategy.
  • Gaining transferrable skills to execute your paid & organic digital content strategy across all social platforms.
  • Knowledge of useful software and videography equipment to assist with content creation.

Expectations and eligibility of participants:

To ensure participants achieve the learning objectives of this programme – we would encourage full commitment, including completed prework and proactive attendance for each session. If you are unable to meet these requirements other applicants will be invited to take the position on this programme.

Registration Deadlines:

Please register your interest by Thursday 28th September at 5pm.

For further details, please contact rachel.winters@bordbia.ie.