
The Toolkit
Setting the Scene: The World in 2021
You’ve explored the Consumer Lifestyle Trends and how they are impacting the world of food and drink. But how do you reflect them in your strategy and planning?
To help you shift insight into action, we have developed a toolkit of 7 resources. You can use them all for a full planning session, but you can mix and match these based on which you feel are most relevant to the opportunities you are addressing for your business and your brand(s).
Macro Trends

People are seeking out experiences that bring them closer to people and brands