The FoodAlert is a weekly newsletter that offers breaking news from our overseas offices and category specialists about developments in the food business that have implications for Irish suppliers.
4 August 2020
Pre-Covid, the importance of Health and Wellbeing was rising in importance. As outlined in Bord Bia’s Consumers Lifestyle Trends, 75% of global consumers say they are likely to buy products or services that will enhance their sense of emotional wellbeing in the next 12 months, but what impact will this global pandemic we are living through have on this stat and how can brands appeal to consumers in a post-covid world? (Bord Bia, 2020)
4 August 2020
Developing an understanding of your customer and communicating to them in an appropriate and engaging way is a constant in the times that we live in. What has changed and continues to change is the advances in technology and the evolution of traditional face-to-face meetings. So, how will you keep your sales pipeline healthy and continue to engage with both existing and potential new customers during these challenging times? Covid-19 has accelerated the challenges in face-to-face meetings, but has also advanced the opportunities that technology can bring to your business. Pivoting to virtual selling can give you an edge over competition as well as an opportunity to broaden business reach.
4 August 2020
There is growing optimism as foodservice markets begin to reopen and demand for seafood begins to rise. However there are reports that state the market is still currently at around 50% of its pre-coved levels. Many processers are still impacted from tight margins and strict Covid-19 protocols are puts additional costs and pressures on the business.
4 August 2020
Bord Bia’s Covid 19 Indicator Study identified changing consumer consumption patterns and shopping habits during lockdown. So with this in mind taking a look at some of the indicators a little closer can provide some opportunities for how you can meet these changing consumer needs.
4 August 2020
Michel Barnier warned last Thursday that ‘no progress’ was made on key issues in Brexit talks. Speaking in London at the end of the fifth formal round of future-relationship talks from July 20th-23rd, Mr Barnier said the two sides remained far apart on how to ensure a “level playing field” between EU and UK businesses, as well as on the vexed question of access to British fishing waters, warning that “the time for answers is quickly running out”. This month’s negotiations had been billed as crucial to the chances of the UK and EU securing an agreement by the end of the Brexit transition period on December 31st.
26 July 2020
Consumer receptivity to a “better meat” story, coupled with industry innovation can act as the foundation to a change in consumer perceptions of meat according to New Nutrition Business (NNB). A better meat strategy will ensure loyalty of consumers and when meat is the best it can be, people will give themselves permission to indulge. NNB’s five steps to a meat reimagined strategy are: 1. Snackification & convenience, 2. Health, 3. Communicate the positives, 4. Provenance and 5. Protect the planet. This FoodAlert, part 2, will look at steps 3-5, if you want to read last week’s food alert on trends 1 and 2 click here for (part 1).