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Marketing Fellowship

“Lead the way, the world is waiting. For those that are unafraid of change, the adventurer and the ambitious. For those that are ready to step away from a desk and dive head first into any project they can get their hands on, wherever that project may lead them"

Programme Overview

We’re offering YOU a career-changing opportunity. We’re looking to foster the next generation of talent in the Irish food and drink industry. As part of Bord Bia’s Talent Academy – The Marketing Fellowship offers a fully-funded Master's qualification from UCD Michael Smurfit Graduate Business School and unique, extensive overseas experience in the areas of: sales, brand & digital marketing, consumer insights, entrepreneurship and leadership. In addition, you receive a monthly bursary.

Applications are now open. Please click here to apply.

Applications Close on the 20th June 2022’

The Programme Structure

Working alongside Irish Food & Drink clients you will represent the industry in a wide range of market development activities. This 18-month programme is a combination of real-world and academic learning, blending block release modules and continuous project work.

On placement, you will work for 2 or 3 of Bord Bia’s Irish Food, Drink and Horticulture clients.

Some of the key ‘In-Market’ responsibilities include:

  • Delivering results for clients on specific in-market business development assignments, in line with defined project objectives and target outcomes
  • Developing sector/product/market intelligence for the benefit of clients, for Bord Bia and the sector/market in which they operate
  • Acting as an Ambassador for Bord Bia & the Irish Food Industry through effective performance as a Fellow

All Marketing Fellows will receive:

  • Fully funded Master’s in International Marketing Practice with lecturers from Harvard, IMD, NYU Stern and of course UCD Smurfit School
  • 18 Month placement in diverse locations like: New York, London, Stockholm, Amsterdam, Madrid, Milan, Dusseldorf, Dubai, Shanghai, Singapore and Tokyo, to name but a few
  • Competitive bursary
  • Annual Leave and Christmas holidays
  • Extensive training in the areas of: Consumer Insights, Sustainability Brand Marketing, Digital Innovation and Leadership
  • Professional and Career Development
  • Membership of the Bord Bia Alumni network
  • Laptop
  • Paid business expenses

Who is this programme for?

We’re looking for someone that leads the way, that isn’t afraid of a challenge. Applicants should have:

  • A strong passion for pursuing a career in the Food & Drink industry.
  • A minimum of 2 – 3 years’ work experience
  • Strong oral and written communication skills, including effective presentation skills.
  • The ability to quickly establish effective internal and external working relationships with key people across different services/functions.
  • Strong commercial acumen - the ability to identify opportunities and to follow these through to completion by working with others and discovering the best way to achieve results.
  • Project management skills – the ability to schedule and manage time and resources; maintaining a project management plan for communication and review at all times.