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The Halo (Top) Effect: Tapping in to Consumer Trends leads to Celestial Growth

The Halo (Top) Effect: Tapping in to Consumer Trends leads to Celestial Growth food alert,Food Alerts,FoodAlert With many established categories seemingly sewn-up by a number of key global giants, it can be daunting for a new entrant to enter the fray. But despite the

Innovation in Frozen Foods- Taste is key!

Innovation in Frozen Foods- Taste is key! food alert,Food Alerts,FoodAlert There are few categories which can sometimes seem as uninspiring for consumers as frozen fruit and vegetables. Even the frozen section of the store can be physically cold and uninviting with shoppers

France legislates to increase the percentage of organic ingredients in public sector canteens

France legislates to increase the percentage of organic ingredients in public sector canteens market watch Noreen Lanigan, Established Markets Manager, Bord Bia – Irish Food Board   Public sector canteens (schools, hospitals, nursing homes and prisons primarily) in France

Irish Food & Drink Exports Continue Strong Growth to China

Irish Food & Drink Exports Continue Strong Growth to China food alert,Food Alerts,FoodAlert Irish Food & Drink exports to Greater China recorded strong growth in the first six months of 2019 increasing by 18% to reach €457m – a record return in the history of trade with

The Emerging Craft Beer Market in China

The Emerging Craft Beer Market in China food alert,Food Alerts,FoodAlert China has the largest beer market in the world. As it matures, volumes are stagnating and the market is starting to contract. This has led to a trend towards premiumization and the emergence of the

Bord Bia’s London Office Brexit Update: 24th – 30th August 2019

Bord Bia’s London Office Brexit Update: 24th – 30th August 2019 food alert,Food Alerts,FoodAlert,Brexit British parliament to be suspended in September, following a request from Boris Johnson. Parliament will be suspended just days after MPs return to work in September -

A Shot in the Arm for Hyper Convenience

A Shot in the Arm for Hyper Convenience food trends David Cullen, Strategic Insights & Planning, Bord Bia – Irish Food Board   Bord Bia’s Consumer Lifestyle Trends (see www.bordbiaconsumerlifestyletrends.ie) identified the influence of “Fuller Lives” on food and drink

How Transparency Influences Purchasing Decisions in the Food & Drink Sector

How Transparency Influences Purchasing Decisions in the Food & Drink Sector consumer insights For today’s consumer, environmental and social factors are frequently considered when making a purchase, alongside the traditional drivers of taste, price and convenience.   Anna

Go With Your Gut!

Go With Your Gut! gut health David Cullen, Strategic Insight and Planning, Bord Bia – Irish Food Board When it comes to nutrition our heart, muscles, bones and even our teeth get lots of TLC. However, as scientists continue to develop their understanding of the role of gut

Brand Forum: Influencer Marketing

Brand Forum: Influencer Marketing influencers Social Media & Influencer Trends 2019   2.3million people in Ireland are on social media, with 9/10 accessing platforms on smartphone Irish consumers are still very interested in ‘traditional’ media i..e print & radio and trust

Bord Bia’s London Office Brexit Update: 17th – 23rd August 2019

Bord Bia’s London Office Brexit Update: 17th – 23rd August 2019 food alert,Food Alerts,FoodAlert,Brexit European Union rejects Johnson’s call to rework terms of Brexit. Once again the EU has rejected Boris Johnson’s latest call for a rework of the terms for Britain’s

Bord Bia’s London Office Brexit Update: 20th – 25th April

Bord Bia’s London Office Brexit Update: 20th – 25th April Brexit,market watch The 1922 executive committee of Conservative backbenchers MPs narrowly rejected calls to allow a vote of confidence in Theresa May’s leadership of the Tory Party with the next two months. Alison

In the Spirit of Innovation

In the Spirit of Innovation food alert,Food Alerts,FoodAlert The global market for Irish drinks, both alcoholic and non-alcoholic, continued to enjoy robust export growth in 2018 with the value of Irish beverage exports in 2018 reaching €1.5bn (Bord Bia, 2019). The outlook

China - A formidable force in the global sheep meat trade

China - A fromidable force in the global sheep meat trade food alert,Food Alerts,FoodAlert The explosive growth of China’s middle class has brought about sweeping economic and social changes and this in turn has fuelled an engine of consumer spending and demand for a

Burger & Pizza chains restore their reputation in the Spanish market

Burger & Pizza chains restore their reputation in the Spanish market FoodAlert,market watch,consumer insights Burger and pizza chains represented roughly one third of all foodservice chain establishments to open in Spain in the beginning of 2019. Both had experienced