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The Gin Phenomenon in Spain

Gin has cemented itself as a firm favourite in the Spanish social scene over recent years. In Madrid for example, whether it be the popular gin & limón.

Communicating to consumers around sustainability in dairy

Communicating to consumers around sustainability in diary food alert,Food Alerts,FoodAlert,consumer insights How can sustainability and efforts of dairy companies best be communicated to consumers? That was one of the relevant and applicable discussions for Irish dairy

iMEAT 2019: Bord Bia Milan showcases Irish beef and lamb to Italian butchers

iMEAT 2019: Bord Bia Milan showcases Irish beef and lamb to Italian butchers market watch iMEAT is Italy’s only trade fair which is geared solely towards Italian butchers, delicatessen shops and the HORECA channel. Bord Bia had a stand at the 2019 edition in Modena to

Maximising Opportunities in a Local Context

Maximising Opportunities in a Local Context product innovation Being local may be not be possible in a global context but striving for local relevance in global markets can certainly pay dividends. Stephanie Moe, Marketing Strategy Manager, Bord Bia – Irish Food Board  

The Beauty of Food

The Beauty of Food consumer insights Amy Bond, Assistant Librarian and Information Specialist, Bord Bia - The Irish Food Board   Consumers around the world are becoming increasingly preoccupied with their own image. In fact, image consciousness is one of GlobalData’s key

‘Food Plus’ and ‘Food Minus’

‘Food Plus’ and ‘Food Minus’ food alert,Food Alerts,FoodAlert,consumer insights The term ‘Food Plus’ refers to products that are produced with added functionality. This added functionality usually refers to vitamins and minerals that are added to products to provide

3 Social Media Trends

3 Social Media Trends consumer insights Almost a year ago today, the Financial Times ran an article, titled ‘Social Media Influencers are so last season’ and since then we have been hearing echoes of this sentiment. Tom Collins, Consumer Insight Specialist, Bord Bia – Irish

Meat Free Here To Stay But Will The Sizzle Fizzle?

Meat Free Here To Stay But Will The Sizzle Fizzle? food alert,Food Alerts,FoodAlert,product innovation Despite the seeming ubiquity of meat free and vegan options in both retail and increasingly foodservice, some industry stalwarts in the United States remain unconvinced

Bord Bia’s London Office Brexit Update: 22nd – 28th June 2019

Bord Bia’s London Office Brexit Update: 22nd – 28th June 2019 food alert,Food Alerts,FoodAlert,market watch Boris Johnson has pledged to “do or die” and take Britain out of Europe in four months’ time, as polling shows that a no-deal Brexit is the first choice of one in

Understand your consumer to avoid being squeezed in the middle

Understand your consumer to avoid being squeezed in the middle food alert,Food Alerts,FoodAlert,consumer insights All sectors including food and drink are facing increasing uncertainty as dynamics continue to shift within the marketplace. These shifts have come from two

11.11.! Online Shopping Carnival in China

11.11.! Online Shopping Carnival in China market watch 2018 marked a decade of the Double 11 online shopping festival in China. Equivalent to Black Friday, Double 11 is derived from a sales promotion day first conceived by Alibaba, helping retailers clear stock by offering

German consumers willing to pay more for quality produce

German consumers willing to pay more for quality produce market watch German consumers, traditionally renowned for their sensitivity to price, are gradually becoming more open to paying higher prices for quality goods. Irene Brockie, Düsseldorf Office, Bord Bia – Irish

Why it’s important to be future focused

Why it’s important to be future focused food alert,Food Alerts,FoodAlert Often businesses spend too much of their time focused on past performance and assessing what has happened already. This means that in today’s dynamic landscape they can quickly get left behind. It’s

Sweden – Not quite ready to be cashless!

Sweden – Not quite ready to be cashless! food alert,FoodAlert,FoodAlert,market watch More and more cafes, restaurants and shops in Sweden are going cash free and big retailers following suit. Most people rarely carry cash, even children use card payments. Linda Madigan -

Measures from France to reduce plastic waste

Measures from France to reduce plastic waste food alert,Food Alerts,FoodAlert,market watch Finnian O'Luasa - Manager France & Belgium - Bord Bia, Irish Food Board   The American explorer Victor Vescovo recently made the deepest dive in history by reaching a depth of 10 927