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Potato Research - Understanding and Attitudes

#BloomAtHome

#BloomAtHome  In response to the cancellation of Bord Bia Bloom 2020, Bord Bia launched an alternative, virtual celebration #BloomAtHome. We encouraged the public to join us for a series of online events, including gardening panels and cookery demonstrations and also to

Mix it up with Mushrooms from Europe

Mix it up with Mushrooms from Europe The application for more EU co-funded mushroom promotion in the UK , Ireland, and for the first time in Germany was made on the  3rd of June.  The three year “Mix it up with Mushrooms from Europe” campaign, worth €3.18 million  will take

Celebrate Strawberry Season

Celebrate Strawberry Season ‘Celebrate Strawberry Season’ launched w/c May 18, and will run right through to September 2020. A revised COVID-19 response means that this year the campaign features enhanced digital activity including fun visual elements, stop-motion videos

Incredible Edibles

Incredible Edibles The Incredible Edibles growing challenge launched in schools in February 2020. One thousand grow packs containing peat-free compost, turnip, carrot, lettuce, chive and spinach seeds and strawberry and potato plants were delivered to 550 schools (25,000

Mushrooms Complement Everything

Mushrooms Complement Everything The three year EU co-financed ‘Mushrooms Complement Everything’ promotion campaign in the UK and Ireland comes to a close in Jan 2021. With an annual budget of €670 000, the campaign has focused on the benefits of combining meat with chopped

Healthy Heroes October Launch

Healthy Heroes October Launch FOOD FOR THOUGHT – IBBA AND BORD BIA CREATE SCHOOL LUNCHES THAT KIDS WILL ENJOY Peer learning schools programme aims to change children’s eating habits Healthy Heroes, the popular lunchtime nutrition programme is underway in hundreds of

Green Cities Award

Green Cities Award Ambitious, inspiring and innovative ‘green’ building projects sought for European Union award The More Green Cities for Europe campaign in Ireland is inviting nominations from Irish building projects that demonstrate the innovative use of green

Back to School healthy eating campaign

Back to School healthy eating campaign Minister McConalogue and Olympic Champion Kellie Harrington launch Back to School healthy eating campaigns   Minister for Agriculture, Food and the Marine, Charlie McConalogue T.D. has today launched Back to School healthy eating

Let’s Grow Campaign- Let's grow Autumn burst

Let’s Grow Campaign- Let's grow Autumn burst The final figures for the Autumn burst was made for impressive reading, with the available budget. There were two strands of activity that were created for the campaign. Firstly, seasonal container videos covering flowers and

Amenity Horticulture Producers – Have Your Say

Amenity Horticulture Producers – Have Your Say Minister for Agriculture, Food and the Marine, Charlie McConalogue T.D., announced that the UTP Enforcement Authority (EA) has launched an online survey to allow primary producers inform the EA about any UTP-related issues they

Easy Steps to Dream Gardens, Campaign Performance

Easy Steps to Dream Gardens, Campaign Performance Working with Bloom award winning garden designers, Irish plant nurseries and Irish garden retailers, Easy Steps to Dream Gardens a new initiative designed to help the public to plant their own show garden at home was

Bord Bia’s Three Year Campaign Kicks Off At Ireland’s Boutique Festival, Body & Soul

Bord Bia’s Three Year Campaign Kicks Off At Ireland’s Boutique Festival, Body & Soul Bord Bia’s three year EU and industry funded campaign, Life is Better with Fruit & Vegetables was excited to make its’ first campaign appearance at Body & Soul, Ireland’s eco-friendly

“Home Grown” A Celebration of the Irish Horticulture Industry

Starts Monday 7th November RTÉ One & RTÉ Player at 8:00pm Sponsored by Bord Bia

David Robinson Memorial Lecture

David Robinson Memorial Lecture Bord Bia welcomed a large number of colleges to the David Robinson Memorial Lecture on the 26th of October with approximately 150 attendees. Bord Bia is the proud sponsor of the annual David Robinson Memorial Lecture, a prestigious event