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Building Better Brands at Bord Bia’s Brand Forum

Building Better Brands at Bord Bia’s Brand Forum product innovation The first Brand Forum evening meeting on 2019 was held in the Thinking House in Bord Bia’s Mount St. head office; a wholly appropriate venue for a thought-provoking evening featuring two contrasting

Sustained Growth of French Organic Market

Sustained Growth of French Organic Market food alert,Food Alerts,FoodAlert,food trends,market watch The organic industry is becoming more prevalent in the daily lives of French consumers. Worth €9.7bn in 2018 (+15.7% yoy), it has experienced 50% growth in the past 5 years,

Bord Bia’s London Office Brexit Update: 16th – 22nd March

Bord Bia’s London Office Brexit Update: 16th – 22nd March market watch,Brexit Alison Ryan, London Office, Bord Bia –Irish Food Board   Key events this week:   EU leaders have granted the UK a shorted extension to Article 50 until April 12. If Theresa May doesn’t not succeed

The Oyster Market in Italy

The Oyster Market in Italy market watch Oysters are considered a luxury seafood in Italy and the Italian market consumes approximately 4,400 tonnes of oysters per year Cormac Coughlan, Seafood Global Graduate, Bord Bia – Irish Food Board   Oysters are considered a luxury

The Focus is on Adding Value in Spanish Seafood

The Focus is on Adding Value in Spanish Seafood food alert,Food Alerts,FoodAlert,market watch Spain is one of the largest markets for fish and seafood within the EU and the second most important market for Irish fish and seafood in particular. Exports from Ireland to Spain

What is a micro-influencer and how can they help grow your brand?

What is a micro-influencer and how can they help grow your brand? product innovation Managing an effective digital campaign has become an important part of modern day business strategy. Laura Murray, Madrid Office, Bord Bia – Irish Food Board   Managing an effective digital

Bord Bia’s London Office Brexit Update: 23rd – 29th March

Bord Bia’s London Office Brexit Update: 23rd – 29th March market watch,Brexit Key events this week: MPs will vote for a third time on the Withdrawal Agreement in parliament this afternoon. This will not however, be a third meaningful vote, as MPs will only be voting on the

Ideal Packaging for a Healthy Snack

Ideal Packaging for a Healthy Snack food alert,Food Alerts,FoodAlert,product innovation Half of all UK & Irish consumers agree that “Before I even look at what a snack is, I can usually tell by the packaging if it is healthy or not”. This provides proof that packaging plays

The Future of Sugar

The Future of Sugar product innovation   Sorcha Connaughton, Library Assistant & Information Specialist, Bord Bia – Irish Food Board   Health & Wellbeing continue as ever to play an important role in consumers lives. They have a desire “to feel better than well today and

Frightening Facts on Food Waste

Frightening Facts on Food Waste food alert,Food Alerts,FoodAlert,consumer insights More than 1/3 of all food is wasted. That’s 1.3 billion tonnes every year according to The UN Food and Agriculture Organisation (FAO). If food waste were a country it would be the 3rd

Opportunities in the UK Food To Go Market Highlights from MCA’s Food To Go Webinar

Opportunities in the UK Food To Go Market Highlights from MCA’s Food To Go Webinar food alert,Food Alerts,FoodAlert,market watch Last week, MCA and Bord Bia ran a webinar on MCA’s Food To Go (FTG) Market report. This second webinar in the series focused on why the FTG

Consumer demands that the Meat Sector must face

Consumer demands that the Meat Sector must face market watch Bord Bia attended the Spanish Meat Industry’s annual meeting point at the 19th AECOC Congress of Meat and Processed Products that brought together 420 industry professionals to discuss the consumer demands that

The Gin Phenomenon in Spain

Gin has cemented itself as a firm favourite in the Spanish social scene over recent years. In Madrid for example, whether it be the popular gin & limón.

Communicating to consumers around sustainability in dairy

Communicating to consumers around sustainability in diary food alert,Food Alerts,FoodAlert,consumer insights How can sustainability and efforts of dairy companies best be communicated to consumers? That was one of the relevant and applicable discussions for Irish dairy

iMEAT 2019: Bord Bia Milan showcases Irish beef and lamb to Italian butchers

iMEAT 2019: Bord Bia Milan showcases Irish beef and lamb to Italian butchers market watch iMEAT is Italy’s only trade fair which is geared solely towards Italian butchers, delicatessen shops and the HORECA channel. Bord Bia had a stand at the 2019 edition in Modena to