Future Proofing Webinar: 66 Days Later
There are many unknowns in relation to the world after Covid-19 and how it will emerge, both economically and societally. This will be influenced by whether this is a “one-off” or a recurring phenomenon, the duration of the pandemic, and the legacy it leaves in its wake.
The team at The Thinking House have been tracking 'early indicators' on how consumer behaviour is changing through the crisis and have been measuring these changes through a nationally representative survey of Irish consumers over the past fortnight. This research will provide us with the first clues as to what is really changing in consumers' worlds and how likely those changes are to 'stick'.
We know from research work completed by London University that it takes 66 days for a habit to form. That's why we have titled this webinar 66 Days Later - a first look at how the world of the consumer has really changed.
This webinar will be presented by Rory McDonnell, Bord Bia and David Cullen, Opinions.