Category Management – Driving success and growth with your category

This webinar shows how Category Management is an essential business practice to enable the delivery of business growth for Irish food, drink, and horticulture companies, regardless of sector and customer.

We have created a Category Management process that draws on the international best practice in the development of category management strategy and plans. This approach builds a collaborative business practice between customers and suppliers and will enable mutually beneficial business growth for both parties.

It is not limited to Category Management practitioners, Planogram Experts, or Category Partners; it is for any company looking to grow its sales by building better customer proposals.