UK Contract Catering Trade Intelligence Webinar
According to MCA’s 2020 UK Eating Out Market Report, the Contact Catering channel represents approx. 5% of the Total UK Eating Out Market. The UK Contract Catering sector is highly intricate with a lot of players, third-party contracts, sub-channel dynamics, varying routes to market (RTM) and supply chains, consumers, and customers. Even with this complexity, the UK Contract Catering market can offer Irish suppliers an opportunity, if understood, sized, scoped and mapped out.
Bord Bia have researched the channel in partnership with Orbit & Anchor to identify opportunities and link those opportunities back to Irish suppliers to achieve success in this space. The resulting report aims to arm Irish suppliers with an understanding of the size and scope of the market potential, and competitive landscape, particularly following the Covid-19 crisis that has resulted in many business restrictions and the what the future holds for this channel.
Areas of focus for the webinar include:
- The UK Contract Catering Trade Intelligence Overview
- Understanding the Channels
- Insights by Channel
- How Route to Market and Decision Making differ by Channels
- And most importantly, Applying the Insights!
The webinar was delivered by Simon Maddrell of Orbit & Anchor.
