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Migrating to Google Analytics 4

On July 1st 2023 Google Universal Analytics will migrate to Google Analytics 4. Google Analytics 4 is the new version of Google Universal Analytics. This means that you need to download your data reports from Google Universal Analytics so that you can keep a record of your old data. This guide and accompanying videos will take you through the necessary steps to successfully set up your new Google Analytics 4 property.

Guidebook

Migrating to Google Analytics 4 Guidebook
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1. Migrating to GA4

2. Downloading Old Google Analytics Reports

3. Important GA4 Reports

4. Fine Tuning GA4 Settings