February 14, 2024: Bord Bia, in association with DCU Business School, today opened applications for the 2024 MSc in Insights and Innovation. Commencing in October, this highly sought after 15-month, fully funded programme combines academic study with a 10-month placement with some of Ireland’s leading brands and agri-food market leaders, including Tirlán, Kerry Foods,Kepak, Irish Distillers, Bewley’s and Lakeland Dairies.
Launching applications for this year’s MSc. programme, Karen Connaughton, Industry Talent Manager at Bord Bia said: “The MSc. Insights and Innovation programme, in partnership with DCU Business School, prepares experienced graduates for leading roles in the agri-food industry. We offer a fully funded Masters, a €30,000 bursary over a 15-month period, placements with world-class food and drink companies, and an opportunity to work on practical innovation projects. I would encourage anyone with a passion for Irish food, drink and horticulture to consider this excellent programme.”
Ideal candidates should have an Honours undergraduate degree, a minimum of three years of work experience, ideally in related sectors, as well as a demonstrable passion for innovation and creativity with a clear desire for a career in the Irish agri-food industry. A willingness to commit to a full-time 15-month programme is also required for applicants.

Pictured left to right: Karen Connaughton - Industry Talent Manager, Bord Bia, Dr Peter Robbins Assistant Professor of Innovation and Entrepreneurship at DCU Business School, Cathy McHugh, MSc Insight and Innovation Participant/Powerscourt Distillery, Prof. Daire Keogh President DCU, and Nicola Martin Head of Client Insight, Innovation & Brand Development - Bord Bia, pictured DCU's Glasnevin campus.
Speaking at the launch, Programme Chair, Dr Peter Robbins said “This programme is one DCU’s most exciting. Innovation is at the very top of the corporate agenda right now and the number of roles and opportunities in this sector for people with the right skills is exploding. The food and beverage industry is one of the most vibrant, dynamic markets there is. We’re looking for change agents, people with a passion for the industry and who want to drive insight-led innovation in successful Irish businesses.”
Entering its fourth iteration, the MSc. Insights and Innovation programme is one of many programmes available through Bord Bia’s Talent Academy which was established to help identify and develop future leaders for Ireland’s food, drink and horticulture industry. To deliver the Talent Academy executive education programmes, Bord Bia collaborate with Ireland’s leading academic institutions, including DCU Business School and UCD Michael Smurfit Graduate Business School.
Applications are open until March 18th, 2024. To apply or for more information, visit: bordbia.ie/about/talent-academy/msc-insights-and-innovation/