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Publications

European Meat Shopper Insights Tracker Nov - Dec 2021

Discover here the key trends in how European shoppers are buying meat. We survey 500 grocery shoppers in 7 European markets to understand consideration, engagement and purchase levels across proteins as well as purchase drivers and barriers and future consumption trends.

European Meat Shopper Insights Tracker Sept - Oct 2021

Discover here the key trends in how European shoppers are buying meat. We survey 500 grocery shoppers in 7 European markets to understand consideration, engagement and purchase levels across proteins as well as purchase drivers and barriers and future consumption trends.

Feeling the Pinch, November 2021

As the world was reshaped by the events of the COVID-19 pandemic, and businesses expected another recession akin to the financial crash of 2008, Bord Bia set out to launch an update to their original Feeling The Pinch study to understand how this unique economic challenge

European Meat Shopper Insights Tracker May - June 2021

Discover here the key trends in how European shoppers are buying meat. We survey 500 grocery shoppers in 7 European markets to understand consideration, engagement and purchase levels across proteins as well as purchase drivers and barriers and future consumption trends.

Future of Frozen Foods in the UK

This study provides an in-depth look at the future of the frozen category in the UK. The The Future of Frozen Foods in the UK Why we undertook this research: The frozen category in the retail channel has been very well positioned to service the change in shopping and

European Beef Shopper Insight Mar - Apr 2021

We are interested in understanding real shopper behaviour at the point of purchase, in real bricks and mortar retail, as well as through online channels. We survey Grocery Shoppers but our analysis focusses on ‘Beef Considerers’, those who would consider purchasing beef for

UAE Future Proofing Toolkit

Future Proofing is core to our Covid-19 Response plan at Bord Bia. Our ambition is to deliver industry timely consumer and market insights, robust data and assistance with strategic planning. Download a copy of our UAE edition. UAE Future Proofing Toolkit Future-Proofing

Bord Bia's Export Performance and Prospects Report 2020/2021

Figures released in the annual Bord Bia Export Performance and Prospects report show that exports of Irish food, drink and horticulture were valued at €13 billion in 2020, despite a year of unprecedented challenge and uncertainty. Bord Bia's Export Performance and Prospects

Future Proofing Toolkit - UK Edition

Future Proofing is core to our Covid-19 Response plan at Bord Bia. Our ambition is to deliver industry timely consumer and market insights, robust data and assistance with strategic planning. Download a copy of our UK edition. Updated: Future Proofing Toolkit - UK Edition