Brand Forum Crisis Communications Webinar
The objective of this Brand Forum webinar is to provide senior management teams with key principles, guidelines and protocols for crisis management.
How a business deals with a crisis can have significant legal, financial and reputational consequences.
Content:
- How to contain and successfully manage a crisis.
- Communication guidelines, messaging & media.
- How to defend your reputation.
Facilitated by: WHPR.
Case Studies:
- Eoin Butler, Replenishment Director, Supervalu - Covid-19 & supply chain management.
- Elaine O’ Donoghue, Ervia, Group Head of Risk - Managing strategic risk at board level.
- Louise Healy, International Communications Manager, Bord Bia - Managing activist groups at an international level.
Presentation Deck and Video Examples
United Airlines
BP CEO
KFC Apology