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The Halo (Top) Effect: Tapping in to Consumer Trends leads to Celestial Growth

The Halo (Top) Effect: Tapping in to Consumer Trends leads to Celestial Growth food alert,Food Alerts,FoodAlert With many established categories seemingly sewn-up by a number of key global giants, it can be daunting for a new entrant to enter the fray. But despite the

How Transparency Influences Purchasing Decisions in the Food & Drink Sector

How Transparency Influences Purchasing Decisions in the Food & Drink Sector consumer insights For today’s consumer, environmental and social factors are frequently considered when making a purchase, alongside the traditional drivers of taste, price and convenience.   Anna

Bord Bia’s London Office Brexit Update: 17th – 23rd August 2019

Bord Bia’s London Office Brexit Update: 17th – 23rd August 2019 food alert,Food Alerts,FoodAlert,Brexit European Union rejects Johnson’s call to rework terms of Brexit. Once again the EU has rejected Boris Johnson’s latest call for a rework of the terms for Britain’s

Burger & Pizza chains restore their reputation in the Spanish market

Burger & Pizza chains restore their reputation in the Spanish market FoodAlert,market watch,consumer insights Burger and pizza chains represented roughly one third of all foodservice chain establishments to open in Spain in the beginning of 2019. Both had experienced

Learnings from Copenhagen

Learnings from Copenhagen FoodAlert,consumer insights The capital of the world's oldest kingdom has become a cutting-edge city boasting avant-garde design, art and architecture as well as being a 21st century food destination. Copenhagen, a city of just over 500,00 people

Unleashing Irish exports growth to Africa

Unleashing Irish exports growth to Africa food alert,Food Alerts,FoodAlert The African market and its 54 nations results in diverse range of cultural, political and economic environments that can be at first difficult to apprehend. Three key dimensions should be considered

Bord Bia’s London Office Brexit Update: 20th - 26th July

Bord Bia’s London Office Brexit Update: 20th - 26th July food alert,Food Alerts,FoodAlert,Brexit Boris Johnson becomes PM Former London mayor and foreign secretary Boris Johnson is the new leader of the UK Conservative Party and on Wednesday 24th July 2019 became Britain’s

GIY market still holding its own

GIY market still holding its own consumer insights Market research carried out by Ipsos MRBI on behalf of Bord Bia on the size of the gardening market in Ireland in 2014 has shown that the value of plants purchased for the GIY (Grow it Yourself) market was €14million. Mike

Spain – Highest Seafood Consumption in the EU

According to a Eurobarometer 3 out of 4 Spaniards aged 15 and over consume fish or fish products at least once a week at home.

Bord Bia’s UK Office Brexit Update: 16th - 22nd February 2019

Bord Bia’s UK Office Brexit Update: 16th - 22nd February 2019 market watch,Brexit In a keynote speech to the National Farmers Union, Environment Secretary Michael Gove has confirmed that the government will apply tariffs to food imports to protect British farmers in a

Consumer Lifestyle Trends: Busy Lives

Coffee has been a growing phenomenon among Irish consumers in recent years with 75% of Irish consumers stating they drink coffee, and seven in ten drinking more

Shopper behaviour: Clicks versus Bricks

Shopper behavior: Clicks versus Bricks consumer insights With all the talk around omnichannel, internet of things, robotics, AI and augmented reality, sometimes we simply become overloaded with the wealth of information and innovation happening in the online space, taking

“Insight Inside” The Thinking House

“The only thing you absolutely need to know is the location of the library.” – Albert Einstein. Albert Einstein said this over 60 years ago and it’s as true now

Bord Bia’s London Office Brexit Update: 16th – 22nd March

Bord Bia’s London Office Brexit Update: 16th – 22nd March market watch,Brexit Alison Ryan, London Office, Bord Bia –Irish Food Board   Key events this week:   EU leaders have granted the UK a shorted extension to Article 50 until April 12. If Theresa May doesn’t not succeed

The Focus is on Adding Value in Spanish Seafood

The Focus is on Adding Value in Spanish Seafood food alert,Food Alerts,FoodAlert,market watch Spain is one of the largest markets for fish and seafood within the EU and the second most important market for Irish fish and seafood in particular. Exports from Ireland to Spain